Kia's New Proceed Concept

Kia has unveiled its striking new Proceed Concept at the 2017 Frankfurt International Motor Show. The Proceed Concept presents a bold vision for a potential member of the next-generation cee'd family. The concept has been revealed alongside the new Kia Stonic, the Picanto X-Line and upgraded Sorento which will go on sale globally later in the year. Gregory Guillaume, Chief Designer Europe for Kia Motors, commented: "With many European drivers now seeking performance alternatives to the three-door hot hatch style, we began thinking about a different halo model for the cee'd family. The Proceed Concept represents a bold new vision of how the vibrant soul of the pro cee'd could be reincarnated and revitalised for a new generation of performance-oriented drivers."